Course Title:
Retail Merchandising
Course ID:
MKTG 118
This course is a study of general retailing principles, procedures, and mathematical computations for retail buying and merchandising. Concepts covered include an in-depth study of the components of a budget, retail financial planning, and channel operations. Lecture 3 hours per week.
Credits:
3
Semester(s):
Fall
Prerequisites: READ 02 or Reading placement of ENGL 111
Corequisites: None
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