Course Title:
Professional Selling
Course ID:
MKTG 128
This course is a study of the marketing competencies for professional selling. Concepts covered include selling as a profession, the steps in the selling process, relationship selling, and the relationship selling process. Lecture 3 hours per week.
Credits:
3
Semester(s):
Spring
Prerequisites: READ 02 or Reading placement of ENGL 111
Corequisites: None
View All Courses